CLEAN
POLISHED
CALM
WELCOMING
COLOR PSYCHOLOGY
EARTHY
EARTHY
ENERGETIC
WARM
SIMPLE
COMFORT
TARGET AUDIENCE
18- 30-year-old business professionals
Located in Chicago, IL
Fast-paced, on-the-go, high energy, and trendy visuals
Advertised on Instagram and located in business parks, outside corporate buildings, food truck parks
HONEY &
BREW
/
A food truck created to brighten the busy days of young professionals, bringing warmth and comfort to their daily routine.
ROLE
Food Truck Design
TOOLS
Photoshop, Illustrator
FOCUS
Branding, Environmental, Merchandise
05 / 06
DATE
May 2026
CONFIDENT
CONFIDENT
CONFIDENT
CONFIDENT
CONFIDENT
CLEAN
POLISHED
CALM
WELCOMING
COLOR PSYCHOLOGY
EARTHY
EARTHY
ENERGETIC
WARM
SIMPLE
COMFORT
18- 30-year-old business professionals
Located in Chicago, IL
Fast-paced, on-the-go, high energy, and trendy visuals
Advertised on Instagram and located in business parks, outside corporate buildings, food truck parks
TARGET AUDIENCE
HONEY &
BREW
/
A food truck created to brighten the busy days of young professionals, bringing warmth and comfort to their daily routine.
ROLE
Food Truck Design
TOOLS
Photoshop, Illustrator
FOCUS
Branding, Environmental, Merchandise
05 / 06
DATE
May 2026
CONFIDENT
CONFIDENT
CONFIDENT
CONFIDENT
CONFIDENT
CLEAN
POLISHED
CALM
WELCOMING
COLOR PSYCHOLOGY
EARTHY
EARTHY
ENERGETIC
WARM
SIMPLE
COMFORT
18- 30-year-old business professionals
Located in Chicago, IL
Fast-paced, on-the-go, high energy, and trendy visuals
Advertised on Instagram and located in business parks, outside corporate buildings, food truck parks
TARGET AUDIENCE
HONEY &
BREW
/
A food truck created to brighten the busy days of young professionals, bringing warmth and comfort to their daily routine.
ROLE
Food Truck Design
TOOLS
Photoshop, Illustrator
FOCUS
Branding, Environmental, Merchandise
05 / 06
DATE
May 2026
CONFIDENT
CONFIDENT
CONFIDENT
CONFIDENT